Clients

Industry Expertise
  • AUTOMOTIVE
  • B2B
  • CPG
  • FINANCIAL SERVICES
  • HEALTHCARE
  • RETAIL
  • SPORTS AND ENTERTAINMENT
  • TELECOM AND COMMUNICATIONS
  • FRANCHISE
  • RESTAURANT AND QSR
Result: To drive consumer sign-ups, Mastermind created a cross-platform chance promotion, using online, print, event and experiential, sports marketing, and mobile technologies. The $5 million Super Spending Spree is believed to be the largest online and mobile instant win game in history. Traffic and game plays are 412% over goal, and conversion is well over 30%.